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Infosys and LTA Sign Strategic Technology Partnership for the Historic Tournament at Queens Club, London
The multi-year engagement will leverage Infosys Topaz to deliver a range of AI-powered innovations, including match insights and immersive fan experiences
BENGALURU, India, May 13, 2025 /PRNewswire/ -- Infosys (NSE: INFY) (BSE: INFY) (NYSE: INFY), a global leader in next-generation digital services and consulting, today announced a three-year strategic partnership through until 2027 with the Lawn Tennis Association (LTA), the governing body of tennis in Great Britain. As part of this, Infosys will be the official AI and Innovation Partner for the HSBC Championships at the prestigious Queen's Club, London. Leveraging its technology and data analytics expertise along with its innovative AI-first offering, Infosys Topaz, powered by generative AI technologies, Infosys will enhance player performance insights, elevate fan engagement, and ensure operational excellence for the HSBC Championships. Beyond the AI-driven innovations and immersive experiences, this collaboration will also prioritize sustainability efforts and foster community-focused initiatives facilitated through digital platforms, paving the way for meaningful and lasting impact.
Infosys is already a trusted partner for major global tennis tournaments like Australian Open, Roland-Garros, and has strong ties with the Association of Tennis Professionals (ATP) and the International Tennis Hall of Fame. It is now extending its support to the LTA for the HSBC Championships, a tournament that has been the cornerstone of London's rich sporting calendar for over 136 years. This year also marks a historic milestone for the HSBC Championships as it gets ready to host a women's Tour-level event (WTA 500) for the first time in over 50 years, alongside the long-standing men's (ATP 500) event.
Chris Pollard, Managing Director, Commercial & Operations, LTA, said, "We are incredibly excited to witness the historic moment of the HSBC Championships at Queen's Club hosting both WTA and ATP 500 events for the very first time. This milestone marks a significant step in the growth and evolution of this prestigious tournament. We are thrilled to collaborate with Infosys, whose support will be instrumental in delivering an enhanced fan experience. Infosys' AI and technology innovations will bring a new level of engagement with real-time insights and interactive moments, creating memorable experiences for our fans and contribute to the continued success of the HSBC Championships."
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